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News
How Campo Viejo is bringing Spanish culture to the UK
7+ hour, 38+ min ago (34+ words) Campaign UK The Pernod Ricard-owned brand has launched 'Casa Campo Viejo', a dining experience embracing the Spanish culture of sharing through food and wine....
O2 takes inspiration from samurai culture in Rugby World Cup campaign
10+ hour, 2+ min ago (26+ words) Campaign UK England rugby heroes ask fans to be their 'armour' in spot by VCCP....
Netflix leads charge against traditional viewing habits according to IPA TouchPoints
8+ hour, 21+ min ago (40+ words) Campaign UK Netflix has enjoyed a massive 45% boost to viewer numbers in the past year, driving up the overall video-on-demand category, according to the IPA's TouchPoints 2018 survey....
McDonald's halts £100m UK media pitch
10+ hour, 58+ min ago (25+ words) Campaign UK McDonald's has halted one of the biggest UK media pitches of the year in a surprise move....
Spotify launches CD-quality sound service
18+ hour, 15+ min ago (173+ words) Campaign UK by Staff | 22 June 2009 LONDON - Spotify, the ad-funded music service, has upgraded the sound quality of its streams as it looks to increase the number of customers paying for its service. Premium customers, who pay £9.99 per month to gain…...
Lori Meakin joins Adam & Eve/DDB
10+ hour, 7+ min ago (18+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
IOC launches next phase of Refugee Olympic Team campaign
9+ hour, 32+ min ago (21+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Mastercard drops name from logo in digital 'reinvention"
14+ hour, 21+ min ago (19+ words) Mastercard drops name from logo in digital 'reinvention' campaignlive.co.uk Contact Customer Support at Welcome to the new Campaign site...
Advertising 'no longer the least-trusted industry', says AA research
12+ hour, 28+ min ago (57+ words) Campaign UK Media and government now the least-trusted industries. ✓ Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work ✓ Essential round-ups such as Movers and Shakers, Pitch Update and the Question of the…...
Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?
18+ hour, 17+ min ago (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...