4+ day, 22+ hour ago   (340+ words) Why NPI matters to brands and retailers Q: What makes NPI different from traditional market measurement? A: Traditional market measurement shows what products are selling and how categories are performing. NPI adds a layer of product intelligence that helps explain why products…...

5+ day, 2+ hour ago   (286+ words) MarTech Cube 53% of consumers are less likely to purchase from brands they know use AI in social media content. Consumers are increasingly encountering AI on social media, but familiarity does not equal widespread trust. Research from Clutch finds that 86% of…...

1+ week, 2+ day ago   (327+ words) The platform that helped social media agencies win clients now delivers verified data, AI-researched emails, and managed sending in one tool for any B2B market SMM Deal Finder, the AI platform that helped social media marketing agencies find and win new…...

1+ week, 5+ day ago   (361+ words) After 15 years helping brands navigate complex local markets, Locala is bringing its technology, services and innovation roadmap together around Adaptive Advertising, an agentic system connecting market intelligence, planning, activation and learning. The ambition is to become the operating layer that…...

1+ week, 5+ day ago   (372+ words) New Content Hub brings subscribed tax tips, newsletters, videos, articles and other resources together in one convenient online destination The Content Hub organizes a firm’s subscribed Practice Panda content into a modern digital experience that brings the most important topics…...

1+ week, 6+ day ago   (454+ words) Futuri Launches “Automate, Augment, Hold” Framework MarTech Cube Drawing on a year of conversations with roughly 40 enterprise sales leaders, Futuri CEO Daniel Anstandig warns that automating human moments produces a bill that comes due 18 months later. Boards, investors, and AI…...

1+ week, 6+ day ago   (222+ words) 70% of Survey Respondents Say Bad Data Is Undermining Their AI GTM Execution Data Quality Cited as the Root Cause, Lack of Control as the Biggest Fear The survey, conducted in May 2026 among GTM practitioners at companies of all sizes and…...

2+ week, 5+ day ago   (139+ words) Command center where AI agents draw on your full business context to execute and coordinate marketing work faster and with higher quality A Function Hampered By Manual Execution Across every knowledge-intensive industry, from coding to legal to customer support, agents…...

2+ week, 6+ day ago   (275+ words) The Munich sales software company’s reps now hit a daily quota of five new accounts and 25 new contacts in 10 to 15 minutes, down from two to three hours. ZoomInfo (NASDAQ: GTM), the all-in-one AI GTM platform, has reported that Demodesk, a…...

3+ week, 3+ hour ago   (588+ words) Global findings reveal where marketers are willing to let AI recommend, prepare, optimize and act, and where human oversight remains essential StackAdapt, the leading AI advertising and orchestration platform, today released The AI Delegation Gap, a global report examining how…...