2+ week, 2+ day ago   (122+ words) Tech savant Jeremiah Owyang keynotes, ahead of pitches from leading commerce media networks SHOWCASE features an opening by leading VC Jeremiah Owyang. There’s a remarkable line-up of upfront presentations including: Andy Martino, the SNY and NY Mets reporter and host,…...

4+ day, 20+ hour ago   (288+ words) Drew Cashmore of Vantage explores how AI is accelerating retail media and exposing gaps in data, operations, measurement, and technology at MarTech Cube. As the narrative around AI in retail media increases, we risk being misguided by the real threat…...

4+ day, 16+ hour ago   (340+ words) Why NPI matters to brands and retailers Q: What makes NPI different from traditional market measurement? A: Traditional market measurement shows what products are selling and how categories are performing. NPI adds a layer of product intelligence that helps explain why products…...

4+ day, 20+ hour ago   (286+ words) MarTech Cube 53% of consumers are less likely to purchase from brands they know use AI in social media content. Consumers are increasingly encountering AI on social media, but familiarity does not equal widespread trust. Research from Clutch finds that 86% of…...

6+ day, 23+ hour ago   (484+ words) Composable marketing architecture is gaining momentum as brands seek flexible, scalable, and adaptable Martech ecosystems built for constant change. The first approach is similar to what Forrester recommends: using a function-first approach to technology purchases coupled with an architectural approach…...

1+ week, 3+ day ago   (542+ words) New solution will connect AI-driven discovery to consumer intent, product content, AI-driven traffic and sales conversion NIQ (NYSE: NIQ), a leading consumer intelligence company, today announced further advancements in its Agentic Commerce Measurement strategy through a collaboration with Similarweb (NYSE:…...

1+ week, 4+ day ago   (731+ words) AfterShip Intelligence Automates Exception Handling and Returns, Already Driving Measurable Results at Dr. Squatch and Naked Wardrobe AfterShip, the post-purchase platform powering branded customer experiences for 20,000+ brands globally, today launched AfterShip Intelligence, bringing agentic automation and predictive intelligence to post-purchase…...

1+ week, 4+ day ago   (433+ words) Emplifi analysis of more than 7,700 ad accounts finds ecommerce advertisers increased paid social investment sharply in Q2, while click-through rates rose and cost per click declined. Emplifi, the only Autonomous CX platform, today released findings from its Q2 2026 Social Ads Benchmark Report,…...

1+ week, 5+ day ago   (442+ words) Innovative Approach Allows Sellers to Validate Marketplaces Without Significant Financial Commitment Crosslist®, a software tool for online sellers, today released a micro-budget testing method designed to help dropshippers validate new sales channels for under $10 before making a larger financial commitment....

1+ week, 5+ day ago   (382+ words) Content portals give marketing and brand teams a way to turn the content they already have in their DAM into beautiful, curated destinations that update automatically as their content changes. Stockpress, the Digital Asset Management (DAM) platform built for marketing,…...